In a world saturated with internet food critics, becoming a food blogger can be an uphill battle. Which is why food blogger Sam Chau’s rise to fame is a curious thing, as she’s garnered quite the following, without actually eating any if the food.

The 5-and-a-half month old has more than 100,000 Instagram followers, and has his dad, Micheal Chau, to thank for it. “I thought it was kind of a clever play on words. People talk about a food baby when you eat too much. I thought it was funny because it’s food, plus a baby.”

Micheal initially began posting meals through his private account, but noticed a much greater response on a particular upload that featured his son, Sam. After that, Chau felt like he was on to something.

The Chaus welcomed Sam, when Matt, their first child, was reaching his terrible two’s and was becoming too rambunctious to sit still for pictures. Chau then decided to incorporate Sam into his foodie pictures, too.

“She’s very relaxed, she just sits there. It’s a lot easier now to get a photo with her.”

Lamb Tagine

Collabo Sandwich with Burnt Garlic & Fennel Bagel with Masal, Radish Raita, Indian Style Scrambled Eggs, Green Chili, Ginger, Turmeric & Scallion

Buffalo Wings

Cookie Crisp Cookie Butter Chocolate Chip Cake Donut

“Donut-cinni”

Pastrami Egg & Cheese

Big Matt Burger

Chocolate Chai Waffle Disk

Breakfast Burrito

Churro Shake

“The Birthday Party”

Short Rib Mac & Cheese Grilled Cheese

Spicy Salami Pizza

Pie Sundae

Artichoke Pizza

Tequila Lime Brownie Ice Cream Sandwiches

Paesano Slice

Rainbow Cookie Funfetti Cookie Cups

Buffalo Slice

Chicken Parm Sandwich on a Pretzel Roll with House Pickles

LaBrunier White Pizza, topped with Spicy Chicken, Onions & Ranch

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